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KOL of the Month: Eliza Pineda, TikTok’s Relatable Skincare Queen
Filipina TikTok star Eliza Pineda wins hearts with her skincare, lifestyle, and relatable content. Explore her story and InfluenConnect’s KOL pool today.
Admin
May 132 min read
8 views
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The Influencer SaaS Platform Revolution: What It Means for FMCG and Beauty Brands
Discover how Influencer SaaS platforms are revolutionising FMCG and beauty brand marketing, driving efficiency, growth, and measurable ROI.
Admin
May 63 min read
36 views
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Taobao vs. Temu vs. Shein: Navigating the Shifts in Cross-Border E-commerce
Taobao’s $20B surge shakes up cross-border e-commerce, challenging Temu and Shein's dominance. Explore how premium logistics and AI are reshaping the market.
Admin
Apr 304 min read
81 views
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Top Ecommerce Affiliate Programmes for Influencers: Temu, AliExpress, eBay & More
Discover the top ecommerce affiliate programmes for influencers in 2025, including Temu, AliExpress, and eBay. Compare commission rates, perks, and earning strategies to boost your income.
Admin
Apr 233 min read
14 views
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KOL of the Month: Meet Shani, the Creator Behind "That Podcast Everyone Loves"
Meet Shani, our KOL of the Month! Discover how his creator-focused podcast gained 1.53M subscribers and over 1 billion views.
Admin
Apr 152 min read
9 views
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The Rise of the Creator Economy: How Influencers Are Changing Digital Marketing
Discover how the creator economy is reshaping digital marketing. Learn how influencers are driving business growth!
Admin
Apr 34 min read
14 views
0 comments


KOL vs KOC on RedNote (Xiaohongshu / RED): How to Choose the Right Strategy in China
Discover the differences between KOL and KOC on RedNote (Xiaohongshu / RED) in China. Learn which strategy fits your brand!
Admin
Mar 313 min read
25 views
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KOL, KOC, and KOS: Key Differences and How to Leverage Them
Discover the key differences between KOL, KOC, and KOS. Learn how to use each influencer type effectively to boost your brand's success!
Admin
Mar 253 min read
73 views
0 comments


KOL of the Month: Meet Diana Rantamäki, the Filipina-Finnish TikTok Star
Meet Diana Rantamäki, a Filipina-Finnish TikTok star with 6.2M+ followers. Discover her journey and explore InfluenConnect™’s vast KOL!
Admin
Mar 202 min read
11 views
0 comments


How UGC Creators Can Monetise Content Without a Huge Following
You don’t need millions of followers to earn from content. Learn how UGC creators can monetise content without a huge following!
Admin
Mar 124 min read
17 views
0 comments


How KOLs Are Shaping the Hottest Skincare Trends in 2025
Discover how KOLs are setting the pace for 2025’s biggest skincare trends. See how influencers are driving choices and boosting sales!
Admin
Mar 43 min read
16 views
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Building Trust in KOL Marketing: Key Lessons from Asia-Pacific Consumers
Trust drives KOL marketing success in APAC, where 50% of consumers buy based on KOL recommendations. Learn Now!
Admin
Feb 244 min read
28 views
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Chinese New Year Travel Surge: Influencer Marketing Strategies for Brands
With 501 million trips and $92.9B spent, Chinese New Year travel reached record highs in 2025. Discover how brands can use the strategies!
Admin
Feb 183 min read
6 views
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WeChat Features: How Brands Can Leverage Them for Success
Discover how WeChat’s 3 key features—Official Accounts, Mini Programs, and WeChat Pay—help brands engage 1.3 billion users!
Admin
Feb 103 min read
22 views
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Overcoming Challenges in Southeast Asia’s E-commerce Landscape
As Southeast Asia’s e-commerce grows rapidly, 45% of the population remains unbanked. Explore 3 critical challenges businesses face!
Admin
Feb 32 min read
7 views
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Tapping into China’s Social Commerce: The Role of Platforms and KOLs
China’s social e-commerce platforms drive 42% of its GDP. Discover how Douyin, Taobao Live, and Xiaohongshu empower brands!
Admin
Jan 273 min read
13 views
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TikTok Refugees: Can I Thrive on RedNote
TikTok bans impact 1.69B users, driving creators to RedNote (300M users), a Chinese platform blending social media and e-commerce.
Admin
Jan 215 min read
28 views
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Why China’s Digital Ecosystem is a Game-Changer for Global Influencer Marketing
China’s digital ecosystem boasts 99.7% mobile internet usage and a $737B live commerce market. Learn how brands can leverage this!
Admin
Jan 133 min read
18 views
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The Future of Southeast Asia’s E-commerce: Top Trends and Opportunities
Southeast Asia’s e-commerce market is set to hit $230 billion by 2025. Learn 3 key trends and opportunities that are shaping the future!
Admin
Jan 64 min read
29 views
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TikTok’s Social Commerce Power in 2025
TikTok’s social commerce saw a 70% growth in 2024. Learn proven strategies, including live shopping and limited-time drops!
Admin
Dec 16, 20243 min read
31 views
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