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Admin
3 days ago2 min read
KOL of the Month: Meet Diana Rantamäki, the Filipina-Finnish TikTok Star
Meet Diana Rantamäki, a Filipina-Finnish TikTok star with 6.2M+ followers. Discover her journey and explore InfluenConnect™’s vast KOL!
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Admin
Mar 124 min read
How UGC Creators Can Monetise Content Without a Huge Following
You don’t need millions of followers to earn from content. Learn how UGC creators can monetise content without a huge following!
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Admin
Mar 43 min read
How KOLs Are Shaping the Hottest Skincare Trends in 2025
Discover how KOLs are setting the pace for 2025’s biggest skincare trends. See how influencers are driving choices and boosting sales!
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Admin
Feb 244 min read
Building Trust in KOL Marketing: Key Lessons from Asia-Pacific Consumers
Trust drives KOL marketing success in APAC, where 50% of consumers buy based on KOL recommendations. Learn Now!
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Admin
Feb 183 min read
Chinese New Year Travel Surge: Influencer Marketing Strategies for Brands
With 501 million trips and $92.9B spent, Chinese New Year travel reached record highs in 2025. Discover how brands can use the strategies!
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Admin
Feb 103 min read
WeChat Features: How Brands Can Leverage Them for Success
Discover how WeChat’s 3 key features—Official Accounts, Mini Programs, and WeChat Pay—help brands engage 1.3 billion users!
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Admin
Feb 32 min read
Overcoming Challenges in Southeast Asia’s E-commerce Landscape
As Southeast Asia’s e-commerce grows rapidly, 45% of the population remains unbanked. Explore 3 critical challenges businesses face!
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Admin
Jan 273 min read
Tapping into China’s Social Commerce: The Role of Platforms and KOLs
China’s social e-commerce platforms drive 42% of its GDP. Discover how Douyin, Taobao Live, and Xiaohongshu empower brands!
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Admin
Jan 215 min read
TikTok Refugees: Can I Thrive on RedNote
TikTok bans impact 1.69B users, driving creators to RedNote (300M users), a Chinese platform blending social media and e-commerce.
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Admin
Jan 133 min read
Why China’s Digital Ecosystem is a Game-Changer for Global Influencer Marketing
China’s digital ecosystem boasts 99.7% mobile internet usage and a $737B live commerce market. Learn how brands can leverage this!
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Admin
Jan 64 min read
The Future of Southeast Asia’s E-commerce: Top Trends and Opportunities
Southeast Asia’s e-commerce market is set to hit $230 billion by 2025. Learn 3 key trends and opportunities that are shaping the future!
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Admin
Dec 16, 20243 min read
TikTok’s Social Commerce Power in 2025
TikTok’s social commerce saw a 70% growth in 2024. Learn proven strategies, including live shopping and limited-time drops!
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Admin
Dec 10, 20244 min read
TikTok Marketing in 2025: Essential Strategies for Brand Growth
TikTok’s 1.1 billion users drive engagement rates 7x higher than Instagram. Discover 3 advanced strategies to boost reach, sales, and ROI!
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Admin
Dec 2, 20244 min read
Why Global Brands Should Embrace WeChat Marketing: Top 3 Reasons
WeChat’s 1.3 billion active users spend 4+ hours daily on the app. Learn 3 reasons why brands use WeChat to engage 80% of its users!
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Admin
Nov 27, 20244 min read
How Tourism Australia’s “Come and Say G’Day” Campaign Revolutionised Global Travel Marketing
Tourism Australia’s “Come and Say G’Day” campaign reached over 170 million people globally. Learn how!
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Admin
Nov 20, 20244 min read
How to Leverage KOL Marketing for Cross-Border E-Commerce Success in Asia
Cross-border e-commerce in Asia makes up over 40% of the market. Discover expert KOL marketing strategies to boost your brand's success!
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Admin
Nov 13, 20243 min read
Mastering China’s Luxury E-Commerce: 5 Strategies for Success
Luxury e-commerce in China is set to reach $919 billion by 2025. Learn five expert strategies to expand your brand's presence!
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Admin
Nov 6, 20244 min read
How Influencers Drive Multi-Channel E-commerce Expansion Overseas
Influencer-driven e-commerce sales are expected to reach $3.3 trillion by 2028. Discover how InfluenConnect’s can supports your brand!
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Admin
Oct 30, 20245 min read
How MCNs Revolutionise Influencer Marketing in China
MCNs in China has skyrocketed from 5,000 in 2017 to over 30,000 by 2024. Learn how this growth is reshaping influencer marketing!
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Admin
Oct 23, 20244 min read
KOLs vs. KOCs in 2024: Navigating the Changing Influencer Marketing Landscape
By 2025, over 80% of brands will integrate KOCs into their marketing, transforming how consumers engage with influencers. Explore here!
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