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We’re Heading to Cannes! InfluenConnect™ & Comms8 Join the Global Creative Conversation
InfluenConnect™ and Comms8 are once again making our way to Cannes Lions from 16–20 June 2025, and we couldn’t be more thrilled to reconnect, reflect, and be inspired by the global creative community.
Admin
Jun 92 min read


Carol Chan Joins London Tech Week 2025 with InvestHK
Exciting news! Our Founder and Managing Director of Comms8 and InfluenConnect™, Carol Chan, will be speaking at London Tech Week 2025 in a fireside chat hosted by Invest Hong Kong (InvestHK) and the Hong Kong Economic and Trade Office.
Admin
May 291 min read


The Rise of KOCs in Asia: How Micro Voices Build Macro Influence
KOCs are reshaping Asia’s marketing game with authentic content and hyper-niche influence. Discover how micro voices are building macro impact in cross-border eCommerce.
Admin
May 204 min read


KOL of the Month: Eliza Pineda, TikTok’s Relatable Skincare Queen
Filipina TikTok star Eliza Pineda wins hearts with her skincare, lifestyle, and relatable content. Explore her story and InfluenConnect’s KOL pool today.
Admin
May 132 min read


The Influencer SaaS Platform Revolution: What It Means for FMCG and Beauty Brands
Discover how Influencer SaaS platforms are revolutionising FMCG and beauty brand marketing, driving efficiency, growth, and measurable ROI.
Admin
May 63 min read


Top Ecommerce Affiliate Programmes for Influencers: Temu, AliExpress, eBay & More
Discover the top ecommerce affiliate programmes for influencers in 2025, including Temu, AliExpress, and eBay. Compare commission rates, perks, and earning strategies to boost your income.
Admin
Apr 233 min read


KOL vs KOC on RedNote (Xiaohongshu / RED): How to Choose the Right Strategy in China
Discover the differences between KOL and KOC on RedNote (Xiaohongshu / RED) in China. Learn which strategy fits your brand!
Admin
Mar 313 min read


TikTok’s Social Commerce Power in 2025
TikTok’s social commerce saw a 70% growth in 2024. Learn proven strategies, including live shopping and limited-time drops!
Admin
Dec 16, 20243 min read


Virtual Influencers Are Revolutionising Marketing in 2024
Virtual influencers are transforming influencer marketing in 2024, with the global market set to reach $5.8 billion by 2025.
Admin
Sep 10, 20245 min read
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