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RedNote Marketing: How to Run Ads That Convert in 2025
Running ads on RedNote (小红书 / Xiaohongshu) has become a cornerstone strategy for brands looking to tap into China’s booming Gen Z and millennial consumer markets. With over 260 million monthly active users as of 2025 (Reuters, 2025), the platform has transformed from a niche lifestyle app into a trusted e-commerce and brand discovery hub.
Admin
Oct 274 min read


KOL vs KOC on RedNote (Xiaohongshu / RED): How to Choose the Right Strategy in China
Discover the differences between KOL and KOC on RedNote (Xiaohongshu / RED) in China. Learn which strategy fits your brand!
Admin
Mar 313 min read


Why China’s Digital Ecosystem is a Game-Changer for Global Influencer Marketing
China’s digital ecosystem boasts 99.7% mobile internet usage and a $737B live commerce market. Learn how brands can leverage this!
Admin
Jan 133 min read


How to Leverage KOL Marketing for Cross-Border E-Commerce Success in Asia
Cross-border e-commerce in Asia makes up over 40% of the market. Discover expert KOL marketing strategies to boost your brand's success!
Admin
Nov 20, 20244 min read


How Influencers Can Master Rednote (Xiaohongshu / RED) in 2024: 5 Proven Strategies
By 2024, Xiaohongshu’s 300 million users will drive influencer marketing growth, offering influencers unique ways to connect.
Admin
Oct 16, 20247 min read


6 Proven Ways to Dominate China’s Consumer Market
By 2024, China's $3.5 trillion e-commerce market and 1 billion internet users will drive influencer marketing. Learn 6 key strategies!
Admin
Oct 9, 20246 min read
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